CRO Audits
Conversion Rate Optimization (CRO) audits focus on improving the elements that turn visitors into customers. We analyze user behavior, heatmaps, and sales funnels to identify areas for improvement. From optimizing calls-to-action to simplifying navigation, our audits provide clear strategies for boosting conversion rates.
With new behavioral analysis tools available in 2025, we take CRO to the next level by incorporating real-time data and personalization techniques that increase the likelihood of conversion. This ensures that your website not only attracts traffic but effectively turns that traffic into leads or sales.
What is a CRO audit, and why is it important?
What does a CRO audit typically include?
How can I tell if my website needs a CRO audit?
Signs your website needs a CRO audit include low conversion rates, high bounce rates, cart abandonment, or underperforming landing pages. If you’re driving significant traffic but not seeing results, or if your website hasn’t been updated or optimized in a while, a CRO audit can help uncover and address the issues impacting your performance.
What tools are commonly used in CRO audits?
Tools like Google Analytics (for traffic and behavior analysis), Hotjar (heatmaps and session recordings), Crazy Egg (click and scroll tracking), Optimizely (A/B testing), and Google Optimize are commonly used in CRO audits. These tools provide data-driven insights to identify usability issues, optimize design elements, and improve overall site performance.
